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Balance sheets of many emerging companies show that their intellectual property is their most valuable asset. For that reason, owners and managers must focus their energies and resources on its development and protection.
Taking reasonable steps to protect your trade secrets gives your company a stronger basis for legal action in the event of misuse. Read more to find out what safeguards and remedies are available.
Developing a strong arsenal of IP assets is critical, and here you can learn what to protect and how to protect it. Avoiding infringement is also essential, as “being on the wrong side of IP lawsuit is a bad place to be,” according to Peter McDermott, partner, Banner and Witcoff.
Of course you have a plan for your business. You also need an intellectual property strategy that supports it. In this video series, Peter McDermott explores the ins and outs of "Intellectual Property".
Peter McDermott hopes you’ll spend more time on licensing than litigation. However, it is important that you know what success looks like from a business, technology, and legal perspective.
Niche companies needn't be intimidated by their large corporate competitors because even the biggest companies must be adept at marketing differently to discreet audiences, writes the author, who founded the country's leading black-owned media concern. The solution is to stick to your specialty, maintain excitement with new ideas, and commit resources to expanding the brand.
Combining the allure and fun of an Australian theme with savvy advertising and PR, plus sports-related sponsorships led Outback Steakhouse to the top slotted brand in the steakhouse business, with over 700 locations globally.
Businesses become more valuable when they have certain characteristics that add up to strategic advantages in the marketplace. Regardless of a company's ultimate objective--growth, acquisition or IPO--its owners can create, maximize and sustain value by driving it toward those characteristics. A management consultant explains the tools of his trade and reminds readers that price and value are not identical. Some factors, such as growth, are industry-specific, which is why new-economy companies and their stocks are fetching such extraordinary prices.
Before you empty your 401(k) or max out your credit cards trying to build an idea into a business, it's imperative that you make sure your risk and labor will pay off.
Ian Sobieski, investor and managing director of the Band of Angels Venture Fund, highlights the benefits and specialties of angel investors, underlines the keys to finding and engaging an angel, and defines how to get the most out of your relationship with your investor after the deal is made.
Ian Sobieski, investor and managing director of the Band of Angels Venture Fund, highlights the benefits and specialties of angel investors, underlines the keys to finding and engaging an angel, and defines how to get the most out of your relationship with your investor after the deal is made.
Ian Sobieski, investor and managing director of the Band of Angels Venture Fund, highlights the benefits and specialties of angel investors, underlines the keys to finding and engaging an angel, and defines how to get the most out of your relationship with your investor after the deal is made.
Ian Sobieski, investor and managing director of the Band of Angels Venture Fund, highlights the benefits and specialties of angel investors, underlines the keys to finding and engaging an angel, and defines how to get the most out of your relationship with your investor after the deal is made.
Ideas don't care about your industry expertise. Many times, ideas pop into our heads from all sorts of inspirations, and they rarely bother to discern whether we have the experience or training to bring them into reality.
Assumptions abound about what makes a great team. This video by Professor Noam Wasserman examines the data on founding team stability and urges careful consideration of the promise and pitfalls of various co-founder relationships.
Entrepreneurs will find a host of business-building resources at nearby colleges and universities, among them books, brains and bodies, writes the author. Scour the libraries for printed materials, tap faculty for consulting jobs, and marshall students for research and staffing needs, he advises. In summing up, he offers valuable tips for getting acquainted and making the best use of campus resources.
Developing a strong arsenal of IP assets is critical, and here you can learn what to protect and how to protect it. Avoiding infringement is also essential, as “being on the wrong side of IP lawsuit is a bad place to be,” according to Peter McDermott, partner, Banner and Witcoff.
Of course you have a plan for your business. You also need an intellectual property strategy that supports it. In this video series, Peter McDermott explores the ins and outs of "Intellectual Property".
Peter McDermott hopes you’ll spend more time on licensing than litigation. However, it is important that you know what success looks like from a business, technology, and legal perspective.
Peter McDermott tells you why and how copyrights are an important asset in any IP arsenal. This video explains copyright and how to protect it (and how to avoid infringing on the copyrights of others).
